This is a short article about our collaboration with max hap Kickerschmiede Leipzig.
Pilsting-Harburg/Leipzig, September 3rd 2014 – The Bavarian family owned company Leonhart, market-leader in the sector of premium-foosball and the design-foosball-specialists max hap based in Leipzig, present a mutually developed product. From now on they will penetrate the premium-foosball niche market together with innovative ideas. During the ‘World Champion Series’ WCS, which will take place from the 5th to 7th of September in Luxemburg, the mutually designed product, ‘Leo:LoungeMe by max hap’, will be presented for the first time. The table footbal device will cost 8.900€ and aim at supplying the postmodern target-group, which is a young, well-educated, urban avant-guard milieu – lifestyle trendsetters who have a sense for the special things in life.
The new ‘Leo:LoungeMe by max hap’ does not only stand out through its technological finesse and gameplay but also provides many other features. An illuminated court in combination with two floodlights ensures gameplay at nightly parties. Furthermore one can exchange the playing field and ‘court-brandings’. The table is made of powder-coated steel and can withstand any climate. The court is made of multilayered safety glass and the edges are made of European oak. Leonhart handles the distribution of the product, whereas production occurs at max hap in Leipzig. Christian Fielder, one of the company’s head executives states that ‘it was essential to us to diversify our portfolio concerning design-tables and offer a luxurious outdoor foosball-table’.
Founder Xaver Leonhart, who has had a major impact on the German foosball-scene, was an inventor and a visionary. In this sense it was not surprising that both companies share the same thoughts. ‘Our core competences lay in the field of technological innovation. With Leonhart we now have strong partner on our side, which has the best distribution channel in this niche market’, says Hanjörg Pfettscher, CEO of max hap, explaining why they have decided to undergo such a joint venture.